These are my strengths and weaknesses:
My really rough storyboard.
So, I’ve decided to make my video discussing the Dove Sketches campaign. In my storyboard I’ve decided I was just going to show the video and then do a voice over taking about the terms and why I like this campaign. But, when I talked about it with my group, I decided to show maybe a little of the original video then have some stills of the video talking about the terms.
Assets I will need:
What I might do for project 1 is look into the Kony 2012 campaign and explain the rhetoric behind that, or I might look into a ad campaign on McDonalds.
Find three examples of multi-modal texts that come from similar genres (e.g. university Web sites, talking cat videos, newspaper ads). If you already know what genre you’re expected to produce for a class, project, or client, choose three texts from that genre. Perform a rhetorical analysis of the texts, whereby you describe each text’s author, purpose, audience, genre, and context, and explain how different design choices are used to meet the demands of the rhetorical situation. When describing design choices, begin with the terms from this chapter: emphasis, contrast, organization, alignment, and proximity. However, you may realize other terms are necessary to fully describe the texts.
For my genre, I choose to look at social media homepage websites. The first one I looked at was Twitter.
Twitter Homepage
The author of this text would be the graphic designers that designed the homepage of the website and the people who did the coding for the homepage of the website. The purpose of the text is to inform the viewer about what the site is about with the tagline. It is also meant to invite the person who is visiting the site to join twitter. It also helps that there are no ads in the way that could distract and/or annoy the person visiting the site. The audience is anyone who is visiting the site and who happen to like using social media. The context: it’s a social media website meant for people to communicate with each other via the internet.
For my next example, I choose to look at the homepage for Facebook.
Facebook Hompage
The author for this text would be the people who did the coding and graphic design for the homepage and possibly just company as a whole. The purpose is to get people to sign up for Facebook by making the “Sign Up” big and having it be the next thing they see after seeing the Facebook header. The homepage also looks very simple with not much writing or others things to distract the person visiting the page. The audience is anyone who is viewing this site and/or who is interested in social media. Context is the web which could be viewed on a mobile device, laptop, or tablet.
For my last example, I choose to look at the homepage for Tumblr.
Tumblr Homepage
The author for this text would be again the graphic designers and the people who do the coding and the brand “Tumblr” itself. The purpose is to invite the person viewing the website to log in (or possibly sign up) the background makes it appealing or more inviting for people to join the site. (The backgrounds change. It’s not just cats.) I also like how the tumblr logo is all written in lowercase letters. That kinda gives it a softer look. The audience are people who are viewing this site and/or are in interested social media. The context is a website that can be viewed easily on your smart phone if you have the tumblr app or on a laptop or tablet.
Check out two of your friends’ Twitter profiles. What visual differences do you see between the profiles? Do these differences shape your understanding of the person behind each profile? What do you assume he/she is like? What do you assume he/she uses Twitter for? Do you have a Twitter profile? What visual template did you choose, and why?
Orange Unnie’s Twitter profile.
This first Twitter profile is from one of the people I like following because she is interested in the same music as I am and loves to tweet about it. I can tell she likes the Korean boy band, Bigbang, as it says so in the tagline and she also has one of the members shown as her banner. She obviously uses twitter to tweet about her favorite band and find other fans who like to talk about the band as well. So, on Twitter, I see her as a fangirl.
John Green’s Twitter profile.
The second Twitter profile is from another one of the people I like to follow, John Green, because I like his videos on Youtube which he sometimes tweets. On Twitter, I see John Green as a regular guy that is just tweeting about interesting things he is doing orthinking. He tweets to his fans about what he is in to and what he is doing. He also built a community on Twitter where he can tweet something (usually a charity event) and have his followers help out, which I think is really nice.
The differences I see with these two profiles is mainly the banner and the tagline which kinda give me an idea about how that person uses twitter and what they are into.
My Twitter profile.
The last Twitter profile is mine. As you can see, I didn’t really add a banner or tagline. I mainly use twitter to follow other people and occasionally tweet and retweet random things I like.
Carolina Salazar Blog 